How Many Drug Ads are in Your Magazines?


I picked up an issue of Woman’s Day magazine this afternoon. This is one of the many freebie magazines that get sent to my chiropractic practice. Their slogan is “Live Well Every Day,” so they must think I’m going to share it with my patients.

But here’s why I toss these magazines instead of encouraging my patients to read them: They’re littered with drug ads.

Now most people wouldn’t ever stop to count advertisements, which is precisely why I wanted to share the exact number with you because it’s quite disturbing.

The October 2011 issue has exactly 118 pages. From cover to cover, 31 of these pages contain information about pharmaceuticals. This includes prescription and over-the-counter medication, weight loss pills, supplements, and anti-aging creams. That means 26% of the pages (1 in 4) pertain to drugs – more than any other advertised product!

If the editors genuinely want women to “live well every day,” then they’re going about it the wrong way…

Leave a Reply

Name and email address are required. Your email address will not be published.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

You may use these HTML tags and attributes:

<a href="" title="" rel=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <pre> <q cite=""> <s> <strike> <strong> 

%d bloggers like this: